Branding & Graphic Design
Branding plays an integral role in any business. It's what connects you, your team and your offerings to your market. Making branding strong, consistent and coherant also makes for higher retention rates and recognition of your brand. Branding should be ever-evolving. Making drastic rebrands or minor tweaks can be what keeps your business timeless and up-to-date.
Two Tails provides a design service for major elements of your brand and more. Don't hesitate to enquire about any specific needs!
THE FIRESTARTER KIT
The Firestarter Kit is designed to bring clarity, consistency and personality into your brand. It's the core of your branding suite. Included in this is the following:
Logo (wordmark) - 6 concepts presented & two revisions
Submark or Secondary Logo
Rights to custom font/s
Tiles to showcase new branding on social media
The Stationery Kit is essential to build on the consistency of your brand. Using your core elements, this kit will provide you with the following custom designs:
Business Card Template
LET'S GET SOCIAL
Let's get social is ideal for those needing to elevate their social media. This kit will help you ACE the look and feel of your social media and achieve consistency across all of your platforms.
8 x Instagram templates
8 x Facebook/LinkedIn templates
Bespoke branded designs can make for enticing, professional collateral that make your offerings worth considering. Examples include:
The process for any branding service varies from project to project. However, regardless of the service you have chosen, after our initial meeting, a signed contract and a 50% deposit must be made before the creative process begins. The steps below outline the standard process to expect throughout your branding project.
#1 LET'S TALK
Initial Call or Meeting
This step is the first and arguably most crucial. It's where we get to outline your goals for your branding project, your inspiration, the purpose and content.
Tip: Come prepared with an idea of colours you like, other branding you admire, and an idea of the content you would need to include.
#2 DESIGN TIME
The Designing Begins
From here, the fun begins as we design your new brand or custom collateral.
Note: You will need to send all copy, colour codes, high res logo files and images (depending on application) to Two Tails before the start of this step.
#3 THE FIRST LOOK
The Big Reveal
This is usually the step where you get just as excited about the project as we are. You get to see the thoughtfully designed branding for the first time.
Once you have thoroughly checked over everything, you can send a detailed list of any amendments to be made.
#4 FINAL TOUCHES
Tweaks and Ticks
Now all amendments have been made, you can double-check to make sure everything is A-OK. If there are any extra amendments to be made, it is at this stage where you list them so that we can perfect your branding project!
#5 ALL YOURS
The handover of all deliverables ends your branding project! But, it's the start of your beautiful brand journey. We can't wait to see you put your new branded elements into practice.